6 Great Reasons Why You Need A Website

ongoing support

1. Reinforce your brand and message Your website is a powerful tool to help reinforce you business brand and message. Sometimes your website can speak to your customers on a whole different level.  And having a professional looking website design makes your business stand out from the crowd. 2. Advertise during closing hours The great thing about a website is that the internet doesn’t sleep and that means your business is advertising 24/7. You may not think this is necessary but many people spend their evening hours browsing the internet and they may just be looking for a product or service like yours. If you don’t have a website, you … [Read more...]

Facebook Page or Facebook Profile?

this-way

I often get asked what the diffirence is between a facebook page and a facebook profile and which one is better for business. Facebook profiles Your facebook profile is more for personal use, to stay in touch with friends and family. With your profile you can add new friends and watch the information stream of your friends on the wall. Your profile will be set up under your own name and you can elect to make it public or private. A lot of business owners do still use their profile for business. Personally I think it is best to separate the two. There are a couple of reasons for this: 1. Keep your friends personal lives separate to your … [Read more...]

Claiming Your Facebook Page Username

facebook icon

I've just been over on facebook doing a bit of networking today and I've realized there are alot of business owners who do not go and claim their facebook page username. This is very important because it means that you can easily share your URL with your customers, you own your own piece of facebook real estate, and n one else can claim your business name on facebook. So below I am going to share exactly what is your facebook page username and some step by step insturctions on how you can do it in just a few minutes. What is your facebook page username? Every page on facebook has it's own unique URL (aka page name). When you first join up … [Read more...]

Why Is Building Web Content So Important?

Web-content-icons

I recently wrote an article titled 'what is web content?', which explored the various types of web content you can utilise on your website or business blog. Today I want to share why building web content is so important, not only to your website visitors but to the search engines as well. Building Web Content Is An Ongoing Process When it comes to your website and being online these days, it's really not enough to just put your website up and let it sit there doing nothing. Building web content on an ongoing basis is very important, that's why I often recommend starting a business blog because it is one of the easiest ways to keep adding … [Read more...]

What is Google Plus?

I recently wrote an article about how Google +1= the power of a recommendation, ie. good word of mouth referral for your business. But Google has extended their concept of the +1 button into a new social media platform that is currently under trial mode. Eventually this may be a very great business tool to use in your social media campaign as it has some very cool features. Anyway I went over to YouTube to find a video on the new Google plus so you could check out the features. This short video highlights some of the pros and cons Google’s new social networking platform Shows how Google allows you to create new circles of friends, … [Read more...]

Google’s +1: The Power Of a Recommendation

Google Plus 1 button

  What do you do when you want to find a new hairdresser or mechanic? What about if you’re looking for a new piece of furniture for your home? What about if you want to find the best school or childcare service for your kids? You ask someone, right? You talk it over with your friends, family members, colleagues and hope that they will point you in the right direction. You see one of the very best forms of advertising in the offline world is word of mouth referral. Often people will only visit a business especially when it is service oriented, when one of their friends, family members or colleagues recommends them. This … [Read more...]